Search Strategy Without the Agency Retainer

Independent consulting, audits, and training to help businesses improve their SEO, AI search visibility, and digital growth.

Helping Businesses Get Found in a Changing Search Landscape

Search is no longer just about ranking in Google.
Customers are increasingly discovering businesses through AI-powered search, answer engines, and new discovery platforms.

I help businesses adapt their digital strategy so they remain visible — across traditional search and the emerging AI-driven web.

In-depth audit for established websites, delivered as a detailed PDF with clear priorities and next steps.

90-minute working session focused on practical, commercially grounded actions to improve search visibility across Google and AI-driven search.

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Strategic guidance for businesses growing or selling internationally, covering website structure, international SEO, UX, and market-specific digital advice.

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Who I Work With

  • Ecommerce & Retail Brands

    Online brands looking to improve their SEO, AI search visibility, and digital customer journey to increase sales and reach new audiences.

  • Exporters & International Businesses

    Companies expanding into global markets that need digital strategies to connect with customers across borders.

  • Innovative Startups

    Early-stage companies building new products or platforms who need clear digital strategy from the start.

  • Purpose-Driven Businesses

    Brands focused on sustainability, health, community impact, or positive social change that want their online presence to reflect their values.

  • Why Work With Me

    Charlie is an independent digital strategy consultant helping businesses improve their online visibility without becoming dependent on agencies.

    With over 15 years in digital marketing and my work as a Digital Trade Adviser supporting UK businesses with international growth, I specialise in helping companies understand what actually drives visibility online.

    Rather than selling long retainers or vague reports, my work focuses on clear strategy, practical audits, and training that enables teams to improve their digital performance with confidence.

"Charlie reviewed our website in detail, identified weaknesses, and made clear recommendations that shaped our digital strategy. Since her first involvement in 2020, Martec’s sales have grown by over 400% and profits have increased significantly. Her input has made a huge difference to our strategy and investment decisions."

— Brian Hume, MD, Martec International
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